ML Sports Website

For several years ML Sports had run it's B2B operation through it's trading name, MMA Universe. At the start of 2012 the company decided to change that and give it's wholesale business it's own place on the web.

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This is a partial conversion

Given the B2B nature of the business, ML Sports' store did not require a large amount of promotional material or an overly intricate design, in fact, the opposite was desired. Given that B2B customer's generally aren't shopping for themselves, the need to promote items as heavily as MMA Universe was not required. So, a more lightweight store design was built, with a focus on building larger orders as quickly as possible.

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